We’re continuously working towards making Tu at Sainsbury’s as accessible to as many customers as possible and we’re striving to conform to the AA accessibility standard.

As we’ve just launched this site, we recognise that maintaining each and every page to AA standard is a challenge. Through close testing and monitoring we aim to constantly update our website and meet as many of the AA guidelines as we can.

The website has been designed to appear best on a monitor set at a screen resolution of 1024 x 768 pixels.

British Sign Language (BSL)

We are the first multi-channel, multi-brand retailer in the UK to bring SignVideo to our Contact Centres. This revolutionises the way deaf British Sign Language (BSL) users can contact our brands below.

  • Sainsbury’s
  • TU Clothing
  • Argos
  • Habitat
  • Nectar

SignVideo works by allowing customers to place a call to our Contact Centres via a secure video interpreting service. We are committed to ensuring the customer experience is as easy as possible and this service means that deaf customers using british sign language can now call us instantly, at no cost.

How it works:

  • The service allows customers to place a call to our contact centres
  • It instantly connects deaf customers to a BSL interpreter who phones the contact centre and relays the conversation in real time
  • The service will be available at all times Monday-Friday 8am-6pm and is free to use

How to connect:

  • If you’d like to learn more about how SignVideo works, check out the video here
  • If you’d like to connect to our BSL Live service click here
  • You can call SignVideo on 020 3388 0771 or email